Sales and Marketing (Videos): Track Selling Step 5: Fill the Need
Product Code: pb139 Time: 19.0 minute(s) CEUs:

Summary:
During Step Five of the "Track Selling System", Fill the Need, all the careful groundwork you've been laying will begin paying off. You now show your prospects precisely how your product or service solves their problems or fills their needs. You also help your prospect make positive decisions about your product or service, as well as the price. During this program, you'll learn how to use the Feature/Benefit/Reaction sequence. You'll also learn how to appeal to your prospect's needs, not necessarily to the consumer's.

Objectives:

After completing this course, students will be able to:


    Topics:

    • Introduction
    • Feature/Benefit/Reaction Sequence
    • The Heart of Your Presentation
    • Features and Benefits
    • Summary

    Technical Requirements:
    500MHz+ Pentium with 64MB Ram (128MB+ Ram recommended). Windows 98, NT, ME, 2000, or XP. 800x600 minimum screen resolution. 56K minimum connection speed, broadband (256 kbps or greater) connection recommended. Internet Explorer 5.0 or higher required. Windows Media Player 6.4 or higher. JavaScript must be enabled. Java permissions. Microsoft VM or Sun Java VM 1.4. Netscape, Firefox and AOL browsers not supported.

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    Terms of Use:

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