Customer Service (Videos): Getting to Know Your Customers
Product Code: pb035 Time: 17.0 minute(s) CEUs:

Summary:

In order to have a successful service strategy, you need to get to know your customers well. You need to know who they are and what they need. By doing so, you can meet their expectations and turn them into repeat customers. During this program, you'll learn about customer's needs and influences on customer's perceptions. You'll also learn how to manage customer expectations and understand customer segmentation.

Objectives:

After completing this course, students will be able to:


    Topics:

    • Introduction
    • Customer Needs
    • Customer Perceptions
    • Customer Expectations
    • Customer Segmentation
    • Summary

    Technical Requirements:

    500MHz+ Pentium with 64MB Ram (128MB+ Ram recommended). Windows 98, NT, ME, 2000, or XP. 800x600 minimum screen resolution. 56K minimum connection speed, broadband (256 kbps or greater) connection recommended. Internet Explorer 5.0 or higher required. Windows Media Player 6.4 or higher. JavaScript must be enabled. Java permissions. Microsoft VM or Sun Java VM 1.4. Netscape, Firefox and AOL browsers not supported.

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